Category: Manufacturing Industry

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The world is changing every minute or we can say every second. The increasing complexities need some simple yet effective solutions. Therefore, augmented reality steps in to tackle this problem. AR technology is one of the greatest innovations in the 21st century. It has changed the market drastically with unbelievable revenues. Leading brands tend to change their business strategies from just marketing to enabling Augmented Reality technology for the same. The gaps are being filled between the physical world and the digital world as Augmented Reality technology shoots up the business.

However, why should the industry acquire AR technology?

Augmented Reality is transforming the customer’s point of view as it brings more promising visual representation than ever before. Not only this, but it also kills the hesitation that a customer faces before buying a product. What looks complex and multifarious is simple and undemanding. AR technology is helping front-line workers to practice unknown techniques without the presence of a superior. Medical practitioners are utilizing Augmented Reality technology to master the human body anatomy. Augmented reality will proliferate stagnant businesses.

What industries can benefit from AR technology?

Instead of asking what industries can benefit from Augmented Reality technology, one should ask what can be lost if AR is not integrated into industries. The advancement of the digital world demands up-gradation of business strategies, and that’s why keeping up with the pace is vital for a successful business. There are ways and methods that businesses adopt for incorporating AR, but these categories almost help every industry. Let’s find out what the categories are.

Essential categories for any industry

  1. Training and education
  2. Design and prototype
  3. Marketing & sale
  4. Support & maintenance

Training and education

In the race of brand recognition, the foremost step is to train people. Training is the most essential step. Unfortunately, many industries skip it because of the high demand for trainers and educators. Hence, augmented reality technology bridges the gap between the two. It brings together the trainer and the trainee. AR has the power to superimpose digital information and graphics on the physical world, which helps new bees to learn and succeed. It eliminates the need for a person physically being present.

Design and prototype

The second crucial step is designing. We know that designing a project is the baby step to building an empire. Acing this step requires a huge amount of patience. While several attempts may not be the one, it almost squeezes the budget for all. This problem requires not a template on a paper solution. It needs an exceptionally real but superimposes design. This design is convertible if it’s not finalized, as it doesn’t require high dollars. It just demands augmented reality over high cost. It gives ease to the designer rather than rejection.

Marketing & sale

The third step that every business needs a command of, is marketing. A business can be established well, but to promote it and to be able to get revenue from it, is the next level of satisfaction. Many a time, marketing a brand becomes boring as customer no longer gets attracted to mundane marketing strategy. The new age looks for creativity in selling a product rather than the actual product. Therefore, it becomes a necessity to market the valuables correctly. The digital transformation brings 3D interactive models which escalate the business.

Support & maintenance

The fourth and last step is support & maintenance. While establishing a business needs super guidance and control, maintenance is the one we should focus on. Consider an example of an e-commerce company. Though selling a product is easy, but registering a complaint and work upon it is difficult. If the customer finds some flaws in the service then they might not visit again. Moreover, that’s the reason, one should always look back for the maintenance.


The four categories depict a lot about almost all industries. Now, we look at the different industries that can benefit from AR technology.

Automobile: When AR meets our journey!

Our mode of transportation is automobiles. We enjoy traveling because of the comfort. But how do we know what customers want? A simple 2D picture will not convey the idea behind selling that automobile. People often come for a test drive and then decide whether they want to invest in it or not. However, these practices can be replaced by on-spot 3D assistance. While it takes a plethora of people to explain every part of the vehicle, Augmented Reality technology makes it easy for the customer and the seller. It replaces an unlimited explanation with digital infographics. Augmented reality brings the customer closer to finally buying that automobile.

Case Study/Augmented Reality case study for Automobile Industry:

Education: When learning becomes a magical experience with AR

Students often miss out on important practice sessions due to the lack of equipment and professionals. Well, not anymore, with Augmented Reality technology a student can learn and explore everything. From difficult machines to simple experiments, everything can be mastered with augmented reality.

Case Study/Augmented Reality case study for Education Industry:

E-Commerce: When shopping turns out to be 3D

The big websites always try to sell products with just 2D images, however, customers search for something trustworthy. Just an image won’t sell that product. Therefore, customers should be attracted to powerful 3D animations and solid infographics. The presentation of a product matters more and helps to increase the sale by 70%.

Case Study/Augmented Reality case study for E-Commerce Industry:

Manufacturing: A practice for everyone with AR

The manufacturing industry is huge and complex. We see a lot of shift changes and people. Sometimes the new front-line workers need important assistance with the machines or usual workflows. However, due to the shortage of senior staff, their problem remains unattended. . The solution to this problem is augmented reality technology. You can see overlaid images and instructions that can guide you the way you want and a million times.

Case Study/Augmented Reality case study for Manufacturing Industry:

Many industries can take advantage of augmented reality technology. A film promotion can be fun with AR by portraying the trailers with augmented reality. Everything will appear in 3D format and leads to more creativity. Fans can get an on-spot experience of clicking pictures with their favorite character. This not only gives them extreme happiness but also promotes friendliness.

PlugXR as an augmented reality gives way to such businesses. It’s a platform for all industries creating an immersive impact on customer-driven businesses. 


If the stats are to be believed, 63% of the retail brands are planning to use Augmented Reality in the next 2 years. Over the last few years, Augmented Reality has reached the peak of popularity. A manufacturing firm is always responsible to have a workplace that is free of any safety concerns and health risks. There are times when the employees are at a higher risk of some safety hazards. Things are about to change as augmented reality is on the rise. Augmented Reality is playing a vital role in transforming the assembly and manufacturing processes of the companies across the globe. Augmented Reality in manufacturing is making significant changes to the manufacturing industry. Augmented Reality can showcase much more than images or digital characters.

Augmented Reality in Manufacturing Basics

Augmented Reality is very often confused with Virtual reality but they differ significantly in terms of their applications. Virtual Reality lets the users put on their headset to enter into the virtual world, whereas Augmented Reality overlays digital content and information on the real world in real-time. It makes use of an existing environment that will add digital information to create an augmented environment. Workers can opt for Augmented Reality in manufacturing to know which machinery is working fine and whether it is within normal parameters. It can be a great help to improve the production line once it hits the factory floor. This will not only save time but also will be more cost-effective.


Augmented Reality in Manufacturing will transform the Industry

Work Faster  –

Augmented Reality in Manufacturing can be very beneficial for engineers to assemble anything very quickly that might take years of training to do so. But with the help of Augmented reality that uses motion sensors, depth sensors, and cameras that will overlay the image in the real world environment during their work. Engineers can see cables, rendering of bolts, and instructions on how to assemble a particular component. With the help of augmented reality, engineers can work 30% faster and accurately.

Maintenance –

Augmented Reality helps the maintenance crew to know about hardware and equipment services as well as check any major potential issue. They can make use of AR that displays information every time they visit the warehouse floor or factory. This allows for quicker response, faster recovery times, and repair and better operations all around.

Reduce Production Downtime –

Many manufacturing firms face production downtime due to the breaking down of machines.  It could cost the organization thousands of dollars. The team can easily identify the flaw and prevent the occurrence of downtime with the help of augmented reality devices. The team will be able to visually identify the cause and resolve it then and there.

Access any Data easily –

Engineers can have easy access to any object’s location, specs, lead-times, and inventory using Augmented Reality. The team can use an AR-enabled mobile app that can scan QR codes to view graphics and images of the particular product.


Augmented Reality in Manufacturing Applications

Airbus –

Airbus is making use of Augmented Reality in manufacturing for different purposes under the brand name Smart Augmented Reality Tool (SART). This technology can be used in various applications and approximately 1000 employees are using SART every day.

Boeing –

Boeing is the leading manufacturer of commercial jetliners which is making use of AR technology to ease the wiring work. Technicians get their instructions right when needed with the help of AR solutions.

Caterpillar –

Caterpillar completed a pilot project successfully that involved augmented reality for machine maintenance tasks. It provides sequential instructions to technicians how correctly different steps are performed. It helps to learn the maintenance procedures very quickly and avoid any errors.

There are so many things that augmented reality can do for the manufacturing industry. AR has great potential to revolutionize the manufacturing industries and companies.PlugXR is one such platform that will be a magic wand in the manufacturing industry.

It offers an easy drag and drops the cloud-based platform to create and publish an AR application. It can bring a vast change in the Manufacturing industry and leave an everlasting mark.